Samsung charges high prices for their products due to the semiconductor technology integrated in their high quality products. This makes it hard for the company to target middle and low class people who form a larger portion of the consumer market. This forces the company to expand the target, which is only achievable in 2014. The weakness presents less or minimal effects to customers since the product quality is unsurpassed and to the consumer, concerned with quality than price the effect are none. However, financial conscious customers will compare the prices with others and resort to cheaper alternatives (Ferrell & Hartline, 2010).
Logistics will also need to change if women are added to infantry units. Women require separate billeting, bathrooms, and other various “womanly” needs—things that could be difficult to provide in a combat environment and costly to build in the existing garrison infrastructure. Yes, in some situations (such as at The Basic School) women and men share fighting holes; however, doing so for extended periods of time in isolated combat environments with a population of stressed out 18- to 22-year-olds poses the potential for sexual relations, unwanted incidents, and drama (again, disrupting the brotherhood and taking the focus off the mission), not to mention the spouses of those who are married who now have the added burden of worrying about their husband sleeping next to another woman throughout his deployment. Yes, good leadership, added training, and logistical planning can mitigate these concerns, but that effort is not worth the benefit.