the main reason obama’s campaign (and dean’s in 2004) were so successful in using the internet to accomplish so much was not b/c of anything their particular campaigns did. it was b/c of the nature of their supporters- white, young, educated, progressive, in cities across the country, like austin, san fransicko, boston, etc. you could’ve taken obama’s internet strategy and staffers and replaced them with hillary clinton’s and it wouldn’t have made her internet efforts any better. the republicans can’t successfully adopt the approach/tactics of obama’s internet campaign b/c their demographics are different- old, white, rural. This is the same reason why liberals can’t do talk radio – and don’t tell me air America, b/c it has been a big no ratings failure that declared bankruptcy and is backed by big money which keeps it afloat. Who listens to talk radio, where do they listen? People in cities who ride mass transit to work don’t listen to it- who lives in cities? Liberals. Who lives in suburbs/exurbs/rural areas? More conservative types who generally commute to work by car, allowing them the chance to listen to rush Limbaugh or sean hannity. So I’m tired of hearing about obama’s “revolutionary” internet strategy. There is/was no such strategy, other than a base of supporters who are more tech-savy than avg joe white guy.